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SearchPilot Team

Editorial Team at SearchPilot

The SearchPilot editorial team is made up of SEO practitioners, analysts, and experimentation specialists with real-world experience testing and measuring organic search performance at scale.

Combined 50+ years of SEO experience across the team.

Areas of Expertise

SEO experimentation
Technical SEO
Content optimization
Search performance analysis

"All content written by SearchPilot is based on direct experimentation, first-hand testing, and observed search performance data."

Articles by SearchPilot Team

Why In-House SEO Teams Struggle with Productivity
In-House SEOProductivity

Why In-House SEO Teams Struggle with Productivity

In-house SEO teams often spend more time analyzing than executing. Here's why that happens and how to break the cycle.
Why SEO Tools Overwhelm You (And What To Do About It)
StrategySEO

Why SEO Tools Overwhelm You (And What To Do About It)

You have more SEO data than ever, so why is it harder to know what to work on? Learn how to cut through the noise and focus on what matters.
Is Keyword Cannibalization Killing Your Rankings?
SEOStrategy

Is Keyword Cannibalization Killing Your Rankings?

When multiple pages compete for the same keyword, everyone loses. Learn how to identify and fix keyword cannibalization.